Chris Adlam
NLP Master Trainer
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The key to sales is good communication
2013-09-11
Chris Adlam NLP Master Trainer, has penned this guide for businesses who want to use Neuro-linguistic programming (NLP) to soup up their communication skills and use NLP to sell more effectively.
Dale Carnegie asserted many years ago that listening was the most crucial part of successful communication. By listening we can access others model of the world, their preferences, desires, wants, and needs.
Listening is more than just nodding your head. You need to acknowledge what is being said and let the other person know they are being understood. You also need to know what to listen for so you can utilise the information as leverage. In NLP you learn what information to listen to effectively guide your prospects towards your desired outcome