Service Excellence
The Ramsi Group is one of the market leaders in distribution sewing machines and spare parts and allied goods in Southern Africa.
The company was established in December 1980 by Ram Ramlall and his wife, Lalita. In 2000, Ram and Lalita were joined by their two sons, Sherwin and Shawn. The family's commitment to the company, as well as their service excellence, has resulted in constant growth over the years. This growth resulted in the opening of a new head office and world class showroom in 2018. The new office is easily accessible at 31 Florence Nzama Street, Durban, with parking readily available.
The spacious showroom allows for the effective display of many of the range of more than 20 industrial and domestic sewing machines, cutting and steam equipment on offer. The Ramsi Group are worldwide owners of the Saito brand, a proudly South African brand, which was formulated and developed in Durban and is a registered trademark in South Africa, East Asia and Africa.
All the Saito domestic electric sewing machine models have been tested and assessed as being compliant with South African standards for which letters of authority have been issued. This ensures that customers are assured of quality products. The company is an official distributor for Ricoma, FDM, Schmetz, Rich-X Jegon and Seco in Southern Africa.
In addition, the office handles over 10 000 spare parts and accessories, for all makes of sewing machines, which assures high efficiency and quality after-sales service. The parts and accessories are sourced from Germany, South Korea, Indonesia, Vietnam, the United States, China, Taiwan, Japan, India and Malaysia. The Ramsi Group also distributes its own brand of household oil/lubricant.
As the Florence Nzama Street office is the logistics hub for the business; state of the art information technology has been installed that allows Sherwin to keep his eye on the daily operations. He is justly proud of the world class facility, which he says, will take the business to the next level. The Ramsi Group is always focused on servicing its distributors' network effectively, on the lookout for innovative products and realising trading opportunities.
The new showroom will cater mainly for the extensive distribution network of 664 dealers (and growing), that has been established country wide. The Ramsi Group even supplies its competitors. This network includes distributors in Namibia, Zambia, Zimbabwe, Mauritius, Lesotho, Eswatini (Swaziland) and Botswana. Ongoing consignments of sewing machines, which are available in supermarkets, are also sent to Mauritius, which said Sherwin Ramlall is a fantastic achievement for the Durban brand.